Emakina Group wins three awards at the SIA!

Mar 16 2011

We’re very proud! The jury of the Summit Emerging Media Awards (SIA) has awarded Emakina for its rebranding of the Schweppes brand. We’ve been chosen as the 2010 Visionary Winner, the highest award of the competition. The MySite platform by Truvo and the MONA campaign for Microsoft have also received prizes.

Emakina/Agency has received the Visionary Award (the equivalent of Best of Show) in the Consumer Integrated Campaign category. This award recognizes the outstanding repositioning work the agency has done for the brand identity of Schweppes.

Truvo’s MySite platform has won the Innovator Award (the equivalent of Gold). MySite is a toolbox with which advertisers can develop the brand experience of their company on the site of the Yellow Pages themselves.

The Museum of Never-ending Art (MONA) has won the Leader Award (equivalent of Silver) in the Experiential Marketing category. MONA is a participative virtual museum, made by the tandem Emakina.FR and Design is Dead. The museum opened its doors at the occasion of the launch of Internet Explorer 9 by Microsoft. The museum will continue to exist and will house an impressive collection of international collaborative art.

“Mon Hémophilie” wins at the IMA

Feb 3 2011

« Mon Hémophilie », the information website for haemophilia patients and their friends and family designed by Emakina for Baxter, took first prize at the latest Interactive Media Awards.

“Mon hémophilie” was designed as an information and support platform for haemophilia patients and their friends and family. The website contains clear and complete information about this hereditary illness and is adapted to the needs of patients and their specific situation in different phases of their life.

“Mon hémophilie” also offers video testimonials of patients talking about their experiences and interviews with specialists.

In addition, the website offers a handy “toolbox” with practical information cards to download, useful links and addresses, and answers to the questions most frequently asked by visitors.

“We are immensely proud of this award, which is the crowning of a project dedicated to offering high-quality information with respect for the patient,” says Vanessa Counaert, Senior Product Manager Haemophilia at Baxter. “With this website Baxter shows its dedication to the search for a better way to control and treat haemophilia.”

The international IMA jury gave the information platform 489 out of a possible 500 points and presented it with a “Best in Class Award” (equivalent of Gold). “Mon hémophilie” was chosen from among 65 contenders in the category “Pharmaceutical.” The jury based the score and its decision on five specific criteria: its content, its design, its functionalities, its usability, and its conformity to standards.

The Interactive Media Awards take place in the US every year; they reward the best creative campaigns on the Internet worldwide.

Emakina wins five awards at the W3!

Jan 31 2011

We’re very proud, Emakina has just received five awards at the recent W3 Awards in the States.

- Gold Award in the Food and Beverage Category for the website Nescafé. This innovative site allows users for instance to create their own coffee mug.
- Gold Award in the Music Category for the website of singer-songwriter Axelle Red. The jury particularly liked the creative work and the innovations in the field of user experience, that were custom-made for this site.
- Two Silver Awards in the Community and Consumer Goods Categories for the community platform Yunomi for Unilever. This platform is the one-stop website for women who want to read and write touching, interesting stories and practical tips.
- Silver Award in the Directory Category for MySite by Truvo. This is a platform where advertisers can develop brand experiences by creating their own website within the pages of the Truvo website.

The W3 Awards honours creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites. The W3 is sanctioned and judged by the International Academy of Visual Arts, an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, interactive, advertising, and marketing firms.

Schweppesonality is Campaign of the Week at Cream

Jan 10 2011

Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Each week the staff selects the “crème de la crème” of marketing innovation.

Great news, this week, the editor of Cream chose Emakina’s work on Schweppes rebranding, and it’s activation campaign “Schweppesonality”, as  Campaign of the Week. Here is the blog post.

Emakina/Agency twice rewarded for its rebranding of Schweppes

Dec 16 2010

The jury of the Interactive Media Awards recently awarded the Emakina/Agency team with two ‘Best in Class Awards’ for their work to re-brand Schweppes. These awards reward the global rebranding work Emakina/Agency has done on the identity of Schweppes.

The international IMA jury gave us a total of 491 points out of 500, rewarding our rebranding work with two “Best in Class Awards” (the equivalent of Gold), in the categories “Food/ Beverage” and “Retail”.

Emakina/Foundation awarded at the IMA for the Close the Gap project

Dec 7 2010

Emakina/Foundation has won an Outstanding Achievement Award for the website of the Close the Gap project at the recent Interactive Media Awards.

Close the Gap is an international not-for-profit organisation that wants to bridge the digital divide in the world by offering high-quality computers. The computers are reconfigured and are used for projects in the field of education and IT-development in developing countries.

Thanks to the donations of numerous companies, Close the Gap has been able to deploy tens of thousands of PCs, allowing local organisations to develop its IT skills. Even though the projects selected by Close the Gap appear to be very diverse at first, they all have one thing in common: they all help individuals and their communities to make progress by using new technologies.

Emakina/Foundation, which voluntarily supports humanitarian or cultural projects, has recently set up a partnership with Close the Gap to develop their new website. This new collaboration with Emakina is the starting point of a new strategic partnership for this organisation that has recently been recognized by the Department of Public Information network of the United Nations.

Schweppes “Perfect Serve” nominated at the CFP Awards

Nov 15 2010

Great news! The Perfect Serve movie ‘Gin & Tonic’, produced by Emakina/Agency and Emakina/Motion for Schweppes, has been nominated by the CFP-Belgium Awards. The film is nominated in the “Editing” and “Sound Design” categories.

The CFP-Belgium Awards is a compendium of the most outstanding commercials selected for excellence and achievement in various craft categories, is an unequaled celebration of the creative value of Belgian commercial filmmaking.

Don’t hesitate to go sustain Emakina and to party by booking your free entrance here (before Monday 15th of November) .

Yunomi rewarded twice at MIXX Awards

Oct 30 2010

The jury of MIXX Awards has just announced its verdict revealing some brilliant results for Emakina regarding the Yunomi community platform it developed for Unilever. Emakina is awarded with a Silver MIXX Award, the first price in the category ‘Direct Response’. Whereas Unilever Benelux receives the award for E-Advertiser of the Year, because they dare to invest in a digital project like Yunomi.

“Yunomi has become a success because we really respect the women on the platform, listen to them and make them important. We work on that relation on a day-to-day basis with our editorial team and create content that is really appreciated. And off course because Unilever dare to invest in an all-digital concept” comments Raymon de Kruijff, managing director of Emakina.NL.

Michon van Doorn, Multi-brand Platform Manager Unilever Benelux shares her thanks: ”This is a nice recognition of our digital strategy and above all for the work of the Yunomi team. And the enthusiasm of the Yunomi members once again illustrates the success!”

A double winning that rewards the extraordinary results of this online community. Congratz!

Emakina Group wins four new awards at the WebAward

Oct 25 2010

The American WebAward have recently been announced. The results of the jury? Emakina has received four awards, the same result as last year. An update…

- The community platform Yunomi of Unilever Benelux has won the mention ‘Outstanding Website’ (equivalent of Gold) in the Community category. To put it in the words of the Web Marketing Association jury: “Great colors. Great interactivity. Great bonuses. It’s a dynamic community and that is reflected in the look-and-feel. Yunomi is a very nice rendition of a growing trend towards fan and loyalty sites. Everyone should do that!”

- The website of singer Axelle Red has won the ‘Outstanding Website’ in the Music category. The site is as easy to use as an iPod and with just one click you can start music and video.

- The prize ‘Standard of Excellence’ was for the Brussels restaurant site THE WOOD. This immersive website is conceived as the natural and vegetal extension of the brand’s universe. A much appreciated and welcome award for a project that was already nominated at the Webby Awards.

- JUSTPROUD has won an ‘Outstanding Achievement’ in the Fashion of Beauty Standard of Excellence category. JUSTPROUD is a community webite, a place where young talents who want to make it in the world of fashion meet up: designers, models, photographers, make-up artists,…

Congratz !

Truvo’s MySite awarded at the IMA

Sep 10 2010

Emakina has won an IMA Best in Class Award for MySite by Truvo, in the category Search Engine/Directory.

Thanks to MySite, advertisers can now use a toolbox with which to build brand experiences online by creating their own website within the website of the Yellow Pages.

The intuitive user interface and the numerous modules of the platform not only allow the advertiser to design his site, he can also take care of maintenance and personalize his site, without needing to have any technical knowledge.

Ever since the initial launch of the site, new functionalities have constantly been added in order to increase the possibilities: creation of domains and sub domains in order to increase the results of search engines, a library containing 69 predefined and customizable themes, maps of the company, links to the main social networks (Facebook, Twitter, Delicious, Netlog,…), interactive videos, brochures, coupons, ratings and reviews,…

Design is Dead monsterscore at IMA

Sep 1 2010

Design is Dead’s KIDsite for deFilharmonie keeps on hitting the jackpot! After scoring an “Official Honoree” distinction at the latest Webby Awards, the childfriendly website now won a “Best in Class” award and the maximum jury score at the recent Interactive Media Awards.
With a score of 500 points out of 500, the jury made it quite clear that this educational and entertaining kids site about classical music stood out in the categories “arts & culture”, “kids” and “music”. Let’s keep those trophees coming!

Yunomi receives summa cum laude from IMA

Aug 30 2010

Yunomi has just won the highest award at the recent Interactive Media Awards. By attributing a dazzling 480 points in 500, the international jury of the IMA awarded the Yunomi platform with a ‘Best in Class Award’ in the category ‘Community’.

This online community, created and updated daily by Emakina, allows users to consult practical articles, share personal experiences and discover new recipes to save time or to be more efficient in their professional lives. Every day a member is put in the spotlight and gets an opportunity to share her experiences with the other visitors. For each type of interaction with the site, visitors receive loyalty points that can then be exchanged for product vouchers or gifts.

What’s so good about the Brussels Airlines website?

Jul 14 2010

As you may know, Brussels Airlines has been crowned “Belgium’s most user-friendly website” by the Usability Awards.

The Web Usability Blog has post an article that analyses the solutions implemented by Emakina for this website in terms of usability. Click here is you want to know “What’s so good about the Brussels Airlines website?

Belgacom’s intranet wins the first prize

Jul 9 2010

On 24 June, the ABCI (the Belgian Association of Internal Communications) has awarded its Grand Prizes. And the number one winner for the best Intranet is Belgacom’s new intranet portal.

This new portal has been conceived and integrated by Emakina. Employees of Belgacom use it on a daily basis.

The portal is an integrated toolbox, a one-stop shop for all different functionalities. Before, the information had to be found on the different intranet sites.

Particular points of interest were the ergonomics and the information structure.

The homepage has become a single point-of-entry which allows users to easily find the information they are looking for.

Emakina nabs five new awards at the Communicator Awards

Jul 1 2010

The Communicator Awards have given their verdict and Emakina went home with a total of five awards.

Three Awards of Excellence (equal to Gold) respectively crowned the viral campaign ‘Serious Quitters Arcade’ for Pfizer in the ‘Pharmaceuticals’ category. This new award for ‘Serious Quitters Arcade’ brings the number of international awards received by Emakina for this campaign to 11.

The website of singer Axelle Red won in the ‘Music’ category, while the site of chocolate maker Pierre Marcolini won in the ‘Food and Beverage’ category.

Two ‘Awards of Distinction’ were given to the websites of Brussels restaurant The Wood, already nominated for the Webby Awards, as well as the campaign ‘Lion Deposit Account’ for ING.