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Starwood Social Walls create new visitor experiences

Together with its digital agency Emakina, Starwood developed a custom tool that is popping up in its hotel lobbies worldwide, adding value in the business of tourism and travel. Social wall managers of hotels in locations around the world curate a selection of what’s trending among their Starwood guests, as well as other interesting and […]

Emakina dévoile une nouvelle approche de la Brand Experience avec une méthode et un indicateur inédits

Mercredi 29 octobre, Emakina dévoilait dans l’enceinte de la piscine Molitor, une méthode inédite de management des marques : la Brand Experience Platform© et présentait aux journalistes les résultats de son étude dédiée aux marque de cosmétique grâce à un tout nouvel indicateur d’appréciation des marques d’un secteur, le Brand Experience Score©. Cette étude s’appuie […]

FIVB and Emakina get Gold at Sitecore Experience Awards and Silver at IAB Mixx Awards!

Last minute news: FIVB (International Federation of Volleyball and Beach Volleyball) and Emakina win Gold Prize at the Benelux Sitecore Experience Award 2014 for the creation of a digital eco-system. The prize, called the “Best Digital Marketing Solution Award“ is for the work carried out by Emakina and The Reference, a member of the Emakina Group. One of the […]

La marque, une expérience en 5D

Une entreprise doit être une expérience. L’expérience est devenu un enjeu transverse à décliner dans toutes les fonctions de l’entreprise, physiquement et virtuellement, et dans le temps. L’enjeu ? Une relation client fructueuse ou, au contraire, la rupture et la banalisation de la marque. A l’heure du digital, l’objectif d’une marque est de créer des […]

Leading Communications Experts to Participate at Communica in Geneva

Emakina.CH will be participating at Communica, the Geneva communications fair, on October 8 and 9 at the Ramada Event Center at La Praille. During the two-day event, Emakina.CH, in partnership with Linkedin, will present various ways to develop employer branding through Marketing & Talent Solutions as well as other methods. On October 9 at 5:30 PM, […]

Emakina unveils new Brand Experience Platform

Emakina.FR this week introduced its brand new Brand Experience Platform©. This is an efficient brand management methodology for mapping selected brands active in a specific sector. To launch the platform, a first full market analysis was presented in Paris, the Brand Experience Score© of the top cosmetics brands in France.
Manuel Diaz, president of Emakina.FR said: “We have entered a new era, the era of experiences. To stand out and attract the attention of the consumer, brands today must offer unique experiences. Brands that truly understand they will be judged on their experience/price ratio rather than their quality/price balance will be the winners of tomorrow. “

The French and their brands: a changing relationship

Emakina.FR and the Odoxa Institute executed an in-depth survey of people in France aged 18 and older. The results indicate the relationship of the French and their brands is changing. More than 80% of the French rely on their own experience or those of people around them to decide on their purchase. The first result […]

Emakina Group celebrates 6 IAB MIXX Award wins

It was an evening of Emakina celebrations all around in Brussels last night, with Emakina Group scooping no less than 6 Awards at the 2014 IAB MIXX Awards. Three of its agencies received honours each in one domain; Emakina.BE two awards for ‘Web design’, Your Agency two for ‘Social’ and The Reference also two for […]

Your Agency launches Cultural Capital of Europe #Mons2015

Congratulations to ‘Your Agency’, with the launch of their website for #Mons2015 ! The city of Mons, Belgium, launched its programme as Cultural Capital of Europe 2015. Former Prime Minister of Belgium and Mayor of Mons Elio Di Rupo not only unveiled the impressive string of events to come. He also presented the new website […]

Going Abroad Road Safety app reaches 65,000 downloads

The free ‘Going Abroad’ application made by Emakina for the European Commission this week reached 65,000 downloads. The road safety app, based on the ‘Going Abroad’ website of the Directorate for Mobility and Transport, was launched this summer. It combines information for drivers on road regulations in all European Member States with a quiz and memory game for kids. Emakina also produced the promotion video, giving you a first feel of the experience.

Emakina participates for several web awards. Support us with your vote!

Emakina is participating in Le Grand Prix Romand de la Création and Le Meilleur du Web with two projects: the International Federation for Volleyball and Beach Volleyball (FIVB) and Terre des hommes. Praised for speed, precision and versatility Emakina imagined and realized a digital ecosystem for the FIVB, with a tailor-made concept and design for two […]

New Website For “Terre des hommes – Mines d’Or”

Terre des hommes, the largest non-governmental organization (NGO) for children’s aid in Switzerland launched an ambitious campaign on mining child labor in Burkina Faso, with the support of Emakina, highlighting the exploitation of child labor with a sensible call to recruit new sponsors and collect donations. In order to realize this campaign Emakina created an […]

Round table featuring Jacques Séguéla, French advertising legend closes Communica 2014.

Jacques Seguela (Havas Group, Vice President) together with Arnaud Grobet, (Emakina.CH Managing Partner), Raymond Loretan (SSR President) and François Besençon (Swiss Advertising CEO) debated at the 5th edition of Communica.   They were invited by Stéphane Godet to speak in front of 200 professionnals. The discussion centered on “Issues and challenges that now face audiovisual […]

Tricky Waste… reuse, reinvent, recycle it!

Emakina produced a new video for the European Environment Agency (EEA). It shows some of the ingenious ways a plastic bottle can be reused or recycled. Transforming a bottle into a jacket or sun glasses may sound like magic, but it can be easier than you think…

Education Above All et Emakina remportent 5 nouveaux Awards

Le site web Education Above All, créé par l’agence Emakina pour la fondation EAA, Education Above All, a remporté cette semaine pas moins de 5 awards W³. Cette compétition mondiale récompense l’excellence créative sur le web. Outre les Gold Awards pour la meilleure ‘Home page’ et pour la catégorie ‘Social Responsibility’, 3 Silver Awards ont également été remportés […]

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