By Brice Le Blévennec, translated from an article in Inside magazine. Emakina is proud official sponsor of the 2016 LIFT conference in Geneva. A logical match, with organizations trying to implement a holistic digital strategy and catching the train to online fame. But beyond the buzz, what will this customer centric approach change for business […]
Emakina.FR and the Odoxa Institute executed an in-depth survey of people in France aged 18 and older. The results indicate the relationship of the French and their brands is changing. More than 80% of the French rely on their own experience or those of people around them to decide on their purchase. The first result […]
The Emakina Nation, comprising of all the Group’s companies across 5 countries enjoyed its annual get-together at the Knokke Out, near Brussels. This year, Emakinians were “kings of the road”, with over 200 Vespas, winding through country lanes and piling down the motorway with police escort! Emakinians rule the road, Vespa style.
Time is a valuable resource nowadays: we want everything and we want it now yesterday! This, of course, is also true on the Internet. You could create the most exquisite design and write the most exciting copy imaginable for your website in vain: if your visitors do not find immediately the information they are looking […]
Translation of the opinion piece, by David Grunewald, Head of Holistic Strategy Emakina, published in PUB News – Communication – 23/06/2014 The Cannes Lions Festival is an annual pilgrimage to the Mecca of our profession. It is an opportunity to reward the best campaigns in the world, but also to think about the future of our […]
Brice le Blévennec, CEO of Emakina says our economy is not in a crisis… it is in the middle of a digital mutation phase. What are the challenges of this transition period? How can this be a source of opportunity for companies and agencies? Shaking the foundations of our economy Just as the invention […]
by Brice Le Blévennec English version of a comment published in Datanews. I surf a lot, the digital universe is my passion. Lately I’ve grown particularly fond of applications to feed my insatiable smartphone, but I still pass a lot of my time every day hooked to a huge screen, to ‘watchdog’ evolutions in technology, […]
Today, Emakina published its ‘Digital Transformation Manifesto’. The document describes the basics of a changing world. It guides businesses that want to undergo a successful digital transformation. The Manifesto is also an urgent appeal to business leaders to give the topic the place it deserves. The Digital Transformation Manifesto helps entrepreneurs to better frame the debate […]
In contrast to the still negative term ‘nerd’, referring to the more isolated compulsive and obsessive person, with a focus on a few specific topics, geeks live in the vast open space of free imagination, hungry consumption of stories and gameplay, TV series and fun technology.
Translated from the text by Manuel Diaz, President of Emakina.FR Nest has been bought by Google. And what not long ago was perceived as a cute gadget has taken on a whole new dimension, when looking at the big bucks the deal represents. The $ 3.2 billion involved confirm that connected objects are taking centre […]
The BMMA is a network of over 500 professionals in the fields of management, communication, and marketing. For the past 40 years, this unique association has put together numerous conferences, discussions, presentations, and networking events which foster synergic opportunities and form an exceptional thought incubator. On February 18th 2013, the BMMA will launch the second […]