October 29, 2007

Brussels Airlines @ IAB Breakfast on Advertising & Virtual Worlds

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Brice Le Blévennec

The next IAB Breakfast scheduled on 6th November will talk about virtual worlds and video games as new advertising platforms. On this special occasion, Audrey Benoit, head of e-business at Brussels Airlines, will present the first results of the b.places campaign (trailer below) we developed in Second Life for this client. Info and registration on IAB website.

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