November 3, 2010

KBC and The Reference go with you, on your mobile as well

Posted by

Brice Le Blévennec

KBC strengthens its multichannel approach and explores the possibilities of the mobile Internet. The bank and insurance company works with The Reference to define and implement its mobile strategy. It has now launched its mobile website.

The mobile version of kbc.be immediately reaches a large target group. M.kbc.be has been optimized for Android and iPhone users. The attractive interface offers the information that is most relevant for mobile surfers. This also includes a handy office locator that takes into account the location of the user. You can immediately see which branches, agents or ATMs are close by. On top of that, you can use the mobile site for a number of simulations. You can very quickly and efficiently consult the conditions for a mortgage or consult the rates and instalments for other types of loans, such as loans for cars, motorcycles, green investments, … If you hesitate between taking a loan or saving money, you can immediately see the differences between both options. And, last but not least, it also offers a number of important telephone numbers, such as Card Stop, the Telecenter etc.

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